Comparison · 2026
Land Owl vs Land id: Which Land Intelligence Tool Fits You? (2026)
Land Owl is a parcel intelligence platform for land investors, developers, and researchers — 160M+ U.S. parcels with county-verified ownership, zoning, and infrastructure data on one map.
Land id (formerly MapRight) is a map-creation and real-estate communication platform — branded, shareable property maps for agents, brokers, and landowners. Below is an honest, fact-checked comparison: every Land id claim on this page was verified against their public pages as of June 2026.
What's the difference between Land Owl and Land id?
Land id is a map-making and communication tool: it helps you present land beautifully — branded maps, property tours, listing embeds. Land Owl is a parcel-research tool: it helps you find and evaluate land before there's anything to present.
Land id (rebranded from MapRight in 2023) searches one property at a time via its AI Smart Search. Land Owl is built around multi-parcel filtering — querying 160M+ parcels by 30+ attributes like acreage, owner, value, and zoning.
Land id has no dedicated zoning layer as of June 2026, while zoning intelligence is one of Land Owl's core layers. Land id counters with map-creation features Land Owl doesn't have, like deed plotting and 360° property tours.
Land Owl vs Land id: feature comparison
| Feature | Land Owl | Land id |
|---|---|---|
| Price (from) | $10/mo (billed annually) or $20 month-to-month | $7/user/mo (annual) or $15 month-to-month |
| Free trial | 7 days | 7 days |
| Parcel coverage | 160M+ parcels, all 50 states | 140M+ properties, all 50 states |
| Ownership data | Yes | Yes |
| Sales / transfer history | Yes | Comps reports (Pro tiers) |
| County assessment data | Yes | Not published |
| Zoning layers | Yes | No dedicated layer |
| Flood zones & wetlands | Yes | Yes |
| Soil data | Yes | Yes |
| Infrastructure layers (power, pipelines) | Yes | Yes |
| Parcel search filters | 30+ attributes | Single-lookup AI Smart Search |
| Saved parcels, tags & notes | Yes | Maps & photo waypoints |
| Data export | CSV, Excel, PDF | Mailing-list CSV |
| AI insights | Yes | Yes |
| Web app | Yes | Yes |
| Mobile app | Coming soon | Yes |
| API / bulk data | Team plans (contact sales) | Not published |
Land id facts verified from their public pages on June 11, 2026. "Not published" means we could not verify the item on their site. Spotted something out of date? Email [email protected].
How much does each cost?
Land id starts at $7/user/month billed annually ($15 month-to-month), but that base tier is view-only — creating maps requires Premium ($12/mo annual), and comps reports, soil reports, embeds, and deed plotting require Pro at $33.33–$66.67/month annual.
Land Owl's Basic plan is $10/month billed annually ($20 month-to-month) with a 7-day free trial; Standard and Premium tiers are coming soon.
If you only need the full Land id feature set occasionally, the Pro pricing adds up fast; if you mostly need parcel research, Land Owl gives you the data layers at the entry price.
- Land id base plan: $7/user/mo billed annually, $15/mo billed monthly — parcel info, AI Smart Search, 40+ layers, mobile + desktop
- Land id Premium: $12/user/mo billed annually, $20/mo billed monthly — adds creation of 3 maps, share links, map tools, hi-res aerials
- Land id Pro – Three: $33.33/user/mo billed annually, $49.99/mo billed monthly — adds property tours, public embeds, comps & soil reports, deed plotting
- Land id Pro – Unlimited: $66.67/user/mo billed annually, $79.99/mo billed monthly
- Land id Enterprise (50+ people): Not published — contact sales
Which has better parcel data?
Land Owl covers 160M+ parcels across all 50 states with county-verified ownership, sales, and assessment data, plus direct county assessment links for primary-source verification. Land id advertises 140+ million properties across all 50 states and calls its boundary set the most comprehensive on the market, though it doesn't publish its parcel-data methodology or vendor.
Both platforms carry strong environmental and infrastructure layers — flood, wetlands, soils, transmission lines, pipelines. The clearest data gap is zoning: Land id has no dedicated zoning layer, while Land Owl ships zoning classifications and overlays nationwide.
Land Owl also exposes county assessment data per parcel; Land id does not advertise assessment records.
Who should choose Land id?
Choose Land id if your job is presenting land: listing agents, brokers, and ranch marketers who need branded, embeddable maps, property tours, and deed plotting. Its map-creation tools are genuinely best-in-class for that, and its $7 entry price is hard to argue with.
Choose Land Owl if your job is evaluating land: investors, developers, and researchers who need to filter parcels at scale, check zoning, flood, soils, and infrastructure, and export due-diligence reports.
Marketing maps and research data are different jobs — some teams will run both tools side by side.
Land Owl vs Land id: FAQ
Is Land id the same as MapRight?
Yes. MapRight rebranded to Land id in April 2023 — same company, founded in 2014. The mobile apps still appear as "MapRight" in the app stores as of June 2026.
How much does Land id cost compared to Land Owl?
Land id runs $7–$66.67/user/month billed annually depending on tier; map creation needs Premium and reports/embeds need Pro. Land Owl Basic is $10/month billed annually ($20 month-to-month) and includes its full layer set. Both offer 7-day free trials.
Does Land id have zoning data?
Land id does not advertise a dedicated zoning layer as of June 2026 — zoning isn't in its 40+ layer list. Land Owl includes zoning classifications and interactive overlays as a core feature.
Can Land id search many parcels at once?
No. Land id's AI Smart Search looks up one property at a time (address, APN, owner, coordinates); its closest bulk feature is a radius mailing-list export. Land Owl filters parcels in bulk by 30+ attributes.
What is Land id better at than Land Owl?
Map presentation. Land id's deed plotting, survey and plat overlays, 360° panoramas, AI property tours, and listing embeds are purpose-built for marketing land — features Land Owl doesn't offer. Land id also has live mobile apps; Land Owl's is coming soon.
See your market in Land Owl
160M+ county-verified parcels, zoning, and infrastructure layers — from $10/mo with a 7-day free trial.